AI SEO agency in Sydney
Answer engine optimisation (AEO) means making your business easy for AI assistants to find, understand and quote correctly. RankX Search Intelligence is based in Sydney and checks how ChatGPT, Gemini and Google AI Overviews answer your buyers' questions. In a Sprint we then fix what's in your control, on your site and in the sources AI relies on, and show you the evidence. We don't guarantee rankings or AI citations.
Written by Vincent Peng, Co-Founder. Reviewed by Gerry Gu, Co-Founder. Published 28 October 2026.
What is answer engine optimisation (AEO)?
AEO is the work of structuring your site and your public information so that answer engines, such as ChatGPT, Gemini and Google AI Overviews, can find your business, understand what you do and quote it accurately. It overlaps with SEO: Google says the usual SEO best practices apply to its AI features, with no additional requirements (Google Search Central, AI features).
Is answer engine optimisation (AEO) the same as GEO?
The terms overlap, and agencies use them differently. AEO usually means being the quoted answer. GEO (generative engine optimisation) usually means being named or cited in AI-generated answers. In practice the work is the same: clear answers on your pages, consistent business details and trustworthy third-party sources.
Read more about generative engine optimisation (GEO).
How is AEO different from SEO?
SEO aims for a ranked link in search results. AEO aims to have your business named, cited or quoted inside an AI answer. Both need pages that search engines can crawl and index, so AEO builds on SEO rather than replacing it.
What does an AEO engagement with RankX Search Intelligence include?
Start with the AI Visibility Audit. It includes a technical SEO and AI-readiness check of your site, a Google AI Overviews check on your agreed keywords, a one-time ChatGPT and Gemini snapshot that grades each buyer question as recommended, cited, mentioned or absent, and an off-site source fix plan. A fixed-scope Sprint can then make the top fixes and re-audit.
The Audit gives you the plan; making the fixes isn't included. Re-testing happens in the Sprint, not the Audit. Read our published method and how we measure AI answers.
Which AI assistants do you check?
ChatGPT, Gemini and Google AI Overviews. Claude and Perplexity are coming soon.
The Audit snapshot is one-time. Ongoing tracking is coming.
What does AEO work look like?
AEO work means clarifying your business details, structuring pages so they answer buyer questions directly, and correcting the third-party sources AI assistants rely on. See our illustrative examples. Each one is labelled "Illustrative example" and none of them are clients. We don't publish case studies.
How does pricing work?
| Service | Price |
|---|---|
| AI Visibility Audit | A$500-A$1,000 + GST |
| Sprint | A$1,500-A$10,000 + GST |
| Retainer | From A$500 per month + GST (not for sale yet) |
Prices are in Australian dollars (AUD) and exclude GST. Final price depends on your scope and customisation needs. See pricing for what each plan includes.
How long does AEO take?
AI answers vary from run to run and depend on third parties, so we don't promise when, or whether, your business will appear. What we can do is record where you stand now and, in a Sprint, re-check your answers after the fixes, so you see what changed and what didn't.
Do you work with businesses outside Sydney?
Yes. We're based in Sydney, Australia, and work with businesses in other places too, by email and calls.
FAQ
Can you guarantee we'll be recommended by ChatGPT?
No. We don't guarantee rankings or AI citations. AI tools are run by third parties and change often.
Are you partnered with Google or OpenAI?
No. RankX Search Intelligence is independent and has no partnership with, or endorsement from, any AI provider.
Get started
Book an AI Visibility Audit, or email info@rankxsi.com. You can also contact us.
RankX Search Intelligence is operated by RANKX PTY LTD (ACN 703 284 173).